DARK VS. LIGHT

"A good number of people believe dark roast coffees are stronger and have more caffeine than light roast coffees because they have been roasted for a longer time and have a fuller flavor. But in reality, most light roasts have more caffeine than their darker roast counterparts because the roasting process is shorter and they do not burn off the caffeine as a result. Comparing a dark versus light roast pound for pound without adding any extra beans to make up for the weight loss of the dark roast, then the lighter roast will have more caffeine overall.  The strength of brewed coffee is incorrectly determined by roast color, but is in fact determined by the ratio of ground coffee used in proportion to water. But when it comes to taste, the proportion of coffee to water becomes critical. To have that perfect cup, consider the following ratio for brewing coffee, 4 oz of coffee to 60 oz of brewed hot water. This rule will work great for lighter roasts, but for darker roasts you may need to use slightly less coffee to compensate for the more prominent flavors generated by a darker roast to satisfy your customer’s preferences."   Dora Jaramillo,  Quality Assurance Manager

INTERPURE WATER FILTRATION SYSTEMS

We are excited to offer a variety of Purlogix "Interpure" water systems for your Office Coffee accounts. Stop in and talk to us about what the right unit is for your client!!!


Let's Succeed Together
         Curt
Curt@VendX.net

PURA VIDA COFFEE "Create Good"

The mission of Pura Vida is to Create Good by using business to empower producers, motivate consumers, inspire business leaders, and, ultimately, serve the poor. By utilizing every facet of our company capital structure, governance, employee recruitment, product sourcing, marketing and sales to achieve social outcomes, we can demonstrate that the worlds of business and charity can not only co-exist, but can thrive on one another.

Enough said.................Lets Do It !!!!

Lets Succeed Together
         Curt
Curt@vendx.net